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“An organization that designs systems will produce designs that are copies of the communication structures of these organizations.” Conway’s Law
I’m obsessed with making complex systems feel natural and human. I care because complexity fragments knowledge; fewer people can grasp the whole picture, expertise becomes siloed, and things start to break down. I want to make tools to help people solve the real problems facing us all.
How I do this: content audits, voice and tone guides, taxonomies, information architectures, and user interface content. I sincerely believe that how teams collaborate is also part of this work, so I lead workshops around problem definition, structured ideation, and internal communication.
Learn more about me through my weekly newsletter on process, craft, and relationships. I’m also a producer of the Oregano Shirt podcast and a co-author of the Smallish Book, the world’s first philosophy book about content design.
–V. Sri